I am a cultural architect.
I design how people move, feel, connect and belong across sport, music, performance and storytelling.
My background is in movement. Dance taught me presence. Choreography taught me leadership. Performance taught me truth. Sport taught me identity and belonging.
I see culture as a living system shaped by story, space, behaviour and the body. My work sits at the intersection of these worlds and helps individuals, teams and organisations become who they were always meant to be.
From football dressing rooms to country music stages, from backstage corridors to boardrooms, I have spent my life studying the choreography of human behaviour.
My focus is simple.
I create worlds, stories and systems that feel human, intentional and transformative.
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